Design to change

Curious about how events can make a difference and create a meaningful impact? Then this is the book for you. 'Design to Change' offers valuable insights into the power of purposeful and strategic event design. 

Find out why intentional event design is crucial to drive positive organisational changes. Learn how to identify an event's desired outcomes and design experiences that align with those goals. From crafting engaging content and curating immersive environments to leveraging technology and fostering participant engagement, this book gives you the tools needed to create transformative events.

Furthermore, the book will introduce you to innovative event formats and methodologies that can amplify the impact of your events. Case studies and real-world examples demonstrate the effectiveness of purposeful event design in achieving organisational objectives.

Whether you are an event professional, an organiser, or someone interested in understanding the potential of events as drivers of change, this book will provide practical techniques, approaches and inspiration to design events that drive positive change.

• Learn how to design events that facilitate change.
• Discover the possibilities and benefits of strategic event planning.
• Gain practical insights to maximize the impact of events on organizational success

Design to change is not just a printed 204 page richly illustrated book. It comes with a full audiobook,e-book, augmented Reality AR Layer and Interactive Conversion Worksheets (access: designtochange.online).

If you would like to buy in bulk, you can enjoy a special discount on orders over 10 copies. Starting from 15% off. Please contact us at [email protected].

ABOUT THE AUTHORS

Ruud Janssen & Dennis Luijer & Roel Frissen

• Ruud Janssen is an international speaker, facilitator, and designer of high-stakes conferences and events. He created the Event CanvasTM along with Roel Frissen. 
• Dennis Luijer works as a Design Engineer and constantly improves and designs new visual tools that help event professionals to engage and design extraordinary events
• Roel Frissen is an entrepreneur, speaker, facilitator, non-executive, and advisor for organizations. He created the Event CanvasTM along with Ruud Janssen.